Sans Normal Nogoj 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Mack' by Blaze Type, 'Capitana' by Floodfonts, 'FF Bauer Grotesk' and 'FF Bauer Grotesk Paneuropean' by FontFont, 'CF Panoptik' by Fonts.GR, and 'Futura Now' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, playful, approachable, impact, approachability, clarity, modernity, simplicity, rounded, geometric, compact, chunky, crisp.
This typeface is a heavy, rounded sans with geometric construction and smooth, circular bowls. Strokes are uniformly thick with minimal modulation, and terminals read as cleanly cut rather than tapered. Counters are relatively open for the weight, while joins and curves stay soft and consistent, giving letters a sturdy, compact silhouette. Lowercase forms are simple and functional (single-storey a and g), with a dot-like i/j tittle and a short, blocky t that maintains the same robust rhythm as the rest of the set. Numerals follow the same rounded, monoline logic with broad, stable shapes.
Best suited to headlines and short blocks of copy where bold presence and high immediacy are desired. It can work well for brand marks, packaging, posters, and attention-grabbing UI moments where a friendly but assertive voice is needed, and it remains legible at medium sizes thanks to its open counters and straightforward letterforms.
The overall tone is warm and approachable, with a confident, energetic presence. Its round geometry and dense weight create a friendly, contemporary feel that leans slightly playful without becoming informal or decorative.
The font appears designed to deliver a modern, approachable sans voice with strong weight and clean geometry, prioritizing clear silhouettes and an even, punchy texture for display-forward typography.
The design emphasizes strong silhouettes and even texture in text, producing a dark, steady typographic color. Curved letters (C, G, O, S) feel especially smooth and geometric, while diagonals (A, V, W, X) remain crisp and assertive for clear display impact.