Sans Normal Jobuw 13 is a very bold, narrow, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, logos, sporty, energetic, retro, punchy, confident, impact, speed, attention, branding, display, slanted, rounded, compact, bold, dynamic.
A heavy, right-slanted sans with compact proportions and rounded, smoothly tapered strokes. Curves are full and continuous, while terminals are mostly blunt with occasional angled cuts that reinforce the forward motion. Counters are relatively tight and openings are small, creating dense word shapes; the lowercase shows a single-storey a and g with soft, bulb-like bowls. Numerals follow the same condensed, rounded construction, with an oval 0 and a strong diagonal emphasis in figures like 2 and 7.
Best suited to short, high-impact settings such as headlines, posters, sports and event branding, packaging callouts, and logo wordmarks where a strong slanted silhouette is desirable. It can work for brief subheads or emphatic pull quotes, but the dense texture makes it less ideal for small-size body text.
The overall tone is fast, assertive, and sporty, with a slightly retro display flavor. Its strong slant and dense black presence suggest motion and impact rather than calm neutrality, making it feel competitive and headline-ready.
The design appears intended to deliver maximum visual punch in a compact, forward-leaning form, emphasizing speed and energy while keeping shapes rounded and friendly enough to remain approachable.
The oblique angle is consistent across uppercase, lowercase, and figures, helping lines of text read as a unified, forward-leaning block. In longer samples the texture stays dark and compact, so spacing and size choices will strongly affect legibility, especially where counters and apertures are tight.