Print Hakum 2 is a regular weight, narrow, low contrast, italic, short x-height font.
Keywords: posters, packaging, children’s, social media, branding, playful, casual, friendly, quirky, handmade, human warmth, informality, hand-drawn charm, energetic display, rounded, soft, brushy, bouncy, uneven.
A casual handwritten print with rounded, brush-like strokes and visibly human irregularity. Letterforms lean slightly and show variable stroke texture with softened corners and occasional tapering, creating a lively, sketched-in rhythm. Proportions are compact with relatively small lowercase bodies, and widths vary noticeably from glyph to glyph, giving lines a gently uneven color while remaining readable at display sizes. Counters are open and simple, and terminals tend to be blunt or lightly flicked rather than sharply finished.
Well-suited to short headlines, posters, packaging callouts, and brand accents where a friendly handmade voice is desired. It also works well for children’s materials, event promos, quotes, and social graphics, especially when paired with a more neutral text face for longer reading.
The overall tone is relaxed and personable, with a lighthearted, improvised feel similar to quick marker notes or hand-lettered captions. Its bouncy rhythm and imperfect consistency read as approachable and fun rather than formal or technical.
Designed to mimic quick, confident handwriting in a printed (unconnected) style, prioritizing warmth and personality over strict uniformity. The goal appears to be an energetic, informal texture that feels hand-made and conversational in everyday display use.
Capitals are bold and attention-grabbing, while the lowercase maintains an informal, note-taking cadence. Numerals and punctuation match the same hand-drawn energy, supporting a cohesive, handwritten voice across mixed-case text.