Sans Superellipse Fomez 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'FS Sinclair' by Fontsmith (names referenced only for comparison).
Keywords: sports branding, esports, headlines, posters, packaging, sporty, techy, dynamic, assertive, futuristic, impact, speed, modernity, strength, display, oblique, blocky, rounded corners, square curves, tight apertures.
A heavy, slanted sans with compact, angular construction softened by rounded-rectangle curves. Strokes are consistently thick with minimal modulation, and many joins are clipped or chamfered, giving corners a machined, cut-metal feel. Counters and apertures tend to run tight, while rounds (O, C, G, 0) read as squared superellipses rather than true circles. The overall rhythm is punchy and forward-leaning, with wide stance in some capitals and notably narrower forms in letters like I and l, reinforcing a mixed, display-driven texture.
Best suited for high-impact display settings such as sports identities, esports graphics, event posters, punchy headlines, and bold packaging. It can also work for UI accents or short labels where a fast, technical feel is desired, but the dense counters and strong slant make it less ideal for long body text.
The font conveys speed and impact, combining a sporty aggressiveness with a clean, engineered character. Its slant and squared curves suggest motion, modern equipment, and performance branding rather than a neutral editorial tone.
The design appears intended as a modern, performance-oriented display face: heavy, italicized momentum paired with rounded-rectangle geometry for a contemporary, industrial finish. It prioritizes immediacy and brand presence, emphasizing strong silhouettes and repeatable, engineered forms.
Distinctive details include the wedge-like terminals on several lowercase letters, the sharp, stylized diagonals in K, V, W, and X, and a geometric, diagonal-slash zero. Numerals are built to match the same squared-round logic, with broad, stable forms designed to hold up at large sizes.