Slab Square Pyra 3 is a bold, narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, signage, packaging, logos, industrial, assertive, retro, utilitarian, editorial, impact, compactness, sturdiness, blocky, compact, square-serifed, sturdy, high-contrast color.
A compact slab-serif with heavy, even stroke weight and square-ended terminals throughout. Serifs read as blunt blocks with minimal bracketing, producing a sturdy, poster-like silhouette and a firm baseline. Counters are relatively tight and geometric, with rounded interior curves kept under control by squared joins and flat cuts; the overall rhythm is dense and consistent. Capitals are tall and straight-sided, while lowercase forms stay sturdy and simplified, with clear, chunky punctuation and numerals that match the same rigid, rectangular logic.
Best suited to short-to-medium setting where impact is key: headlines, subheads, posters, signage, and bold packaging labels. It also works for logo wordmarks that need a compact, sturdy presence, though extended body copy may appear dense due to its tight counters and strong overall color.
The tone is forceful and no-nonsense, with an industrial, workmanlike confidence. Its blocky slabs and compressed proportions evoke vintage printing and signage, leaning toward a retro editorial feel rather than a delicate or literary one.
The font appears designed to deliver maximum punch in limited horizontal space, combining a rigid slab-serif structure with simplified, blocky forms for clear, emphatic display typography. Its consistent stroke weight and square terminals prioritize solidity and quick recognition over refinement.
The design favors strong horizontals and verticals, giving lines of text a dark, uniform color and a pronounced, mechanical regularity. Curved letters (like C, G, O, S) retain a controlled roundness but remain visually squared-off at key terminals, reinforcing the font’s sturdy, constructed character.