Groovy Vivu 2 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: posters, album art, event flyers, headlines, packaging, groovy, retro, playful, whimsical, spooky, nostalgia, attention-grabbing, thematic display, playful branding, flared, curvy, soft-edged, quirky, decorative.
A decorative serif with compact proportions and strongly flared, wedge-like terminals that create a lively, stamped silhouette. Strokes stay relatively even, while subtle swelling and tapering at joins and ends give the outlines a hand-cut, poster-like rhythm. Curved letters lean into soft, bulbous shaping, and straight stems often finish with pronounced, bracketed feet and caps, producing a bouncy baseline and uneven color in a controlled way. The overall texture is dark and punchy, with tight counters and distinctive, sculpted terminals that read clearly at display sizes.
Best suited to headlines, posters, flyers, and short bursts of copy where a retro, characterful tone is desirable. It can work well for music and nightlife branding, themed packaging, and display typography for festivals or seasonal promotions, especially when set large with comfortable spacing.
The face projects a late-60s/70s shop-sign energy: friendly, funky, and a little mischievous. Its exaggerated flares and wavy details add a theatrical, slightly eerie undertone that can feel carnival-like or Halloween-adjacent depending on setting and copy.
The design appears intended to evoke vintage display lettering with a groovy, novelty twist, using flared terminals and softly irregular curves to create instant personality and strong silhouette impact. It prioritizes memorability and thematic flavor over understated text neutrality.
Uppercase forms feel more poster-oriented and emblematic, while lowercase maintains the same flared terminal language for a cohesive voice across mixed-case text. Numerals share the same chunky, sculpted treatment, supporting headline and short-callout use where personality matters more than neutrality.