Sans Superellipse Uhro 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Sweet Square' by Sweet (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, techno, industrial, futuristic, digital, sporty, modernism, tech branding, display impact, geometric system, squared, rounded, compact, modular, geometric.
A geometric sans built from squared, superellipse-like outlines with generously rounded corners and uniform stroke weight. Counters and bowls tend toward rounded rectangles, while diagonals are clean and straight, giving letters a slightly modular, engineered feel. Proportions are roomy and horizontal, with compact apertures and mostly closed forms; curves resolve into flattened arcs rather than true circles. Spacing appears steady and utilitarian, and the overall rhythm is blocky yet softened by consistent corner rounding.
Best suited to headlines, branding, and short bursts of text where its blocky superellipse construction can read as a design feature. It also fits tech-oriented packaging, gaming/esports graphics, wayfinding, and interface-style titling where robust shapes and consistent weight help hold up on screen and at distance.
The font projects a contemporary, technical tone—confident and mechanical, with a sleek “device UI” sensibility. Its squared geometry reads futuristic and industrial, while the rounded corners keep it friendly enough for consumer-tech branding. The result feels sporty and purposeful rather than playful or nostalgic.
The letterforms suggest an intention to deliver a modern, geometric voice built from rounded-rectangle primitives, balancing a hard-edged technical structure with softened corners for approachability. The design appears aimed at high-impact display typography that remains clean, consistent, and recognizably “digital.”
Distinctive corner rounding and rectangular counters create strong patterning in words, especially in capitals and numerals. The design favors simplified joins and sturdy terminals, which helps maintain clarity in bold display settings but can make interior spaces feel tight at smaller sizes or in dense paragraphs.