Sans Normal Wukov 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Innova' by Durotype, 'Hint' by ParaType, 'Itoya' and 'NuOrder' by The Northern Block, and 'Cern' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, social ads, friendly, energetic, sporty, casual, playful, impact, motion, approachability, modernity, display clarity, rounded, soft corners, forward slant, chunky, compact counters.
A heavy, forward-slanted sans with rounded, softened corners and compact internal counters. Strokes stay broadly consistent in thickness, producing a solid, poster-like color, while curves dominate the construction of bowls and terminals. The italics are distinctly oblique, with a lively rhythm and slightly varied letter widths that keep the texture from feeling rigid. Numerals and capitals are sturdy and simplified, with smooth joins and a generally geometric, rounded build.
Best suited for headlines, short statements, and display settings where a bold, lively italic presence is desired. It works well in branding and packaging that want a modern, friendly energy, and in promotional graphics or social content where quick impact matters. For longer passages, it performs best with generous size and spacing to preserve clarity.
The overall tone is upbeat and approachable, with a sporty, informal voice. The strong slant and thick strokes give it momentum and confidence, while the rounded shaping keeps it friendly rather than aggressive. It reads as modern and casual, suited to energetic messaging.
The design appears intended to deliver a robust, energetic sans with a clear italic drive and rounded geometry, balancing punchy presence with approachable, softened details. Its simplified forms and consistent stroke weight suggest an emphasis on visibility, speed of recognition, and a contemporary, casual character.
In the sample text, the dense stroke weight and tight counters make the face feel most comfortable at medium to larger sizes, where the rounded shapes and italic flow remain clear. The slanted forms create a continuous, dynamic line in longer phrases, emphasizing motion and emphasis over quiet neutrality.