Sans Normal Asget 7 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Eastman Grotesque' by Zetafonts (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, forms, clean, neutral, modern, friendly, legibility, versatility, clarity, approachability, open apertures, rounded terminals, low contrast, geometric, high legibility.
A clean sans with low stroke contrast and broadly rounded curves. Letterforms favor simple geometric construction, with circular bowls and smooth joins that keep counters open and even. Strokes terminate with soft, rounded ends rather than sharp cuts, and proportions are balanced for steady rhythm in text. Numerals follow the same straightforward, readable construction with clear differentiation and consistent stroke color.
This font works well for UI and product surfaces where clarity at small and medium sizes matters, including menus, settings screens, and labels. Its open counters and smooth shapes also suit general-purpose editorial or documentation text, as well as straightforward signage and wayfinding where quick recognition is important.
The overall tone is neutral and contemporary, with a gentle friendliness coming from its rounded details. It reads as approachable and functional rather than expressive, making it suitable for interfaces and everyday communication. The design projects clarity and calm, without calling attention to itself.
The design appears intended as a versatile, general-purpose sans focused on legibility and visual neutrality. Rounded terminals and geometric construction suggest an aim to feel modern and approachable while remaining efficient for continuous reading.
Curves are prominent across both uppercase and lowercase, and the spacing appears comfortable, supporting long-line readability. The forms stay consistent across the character set, giving the font a cohesive, utilitarian feel.