Sans Normal Momaf 14 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Boulder' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, chunky, friendly, retro, cartoonish, impact, friendliness, display, retro appeal, graphic clarity, rounded, soft corners, bulky, bouncy, compact counters.
A heavy, rounded sans with broad proportions and compact internal counters. Curves are full and circular, while joins and terminals stay blunt and slightly softened, giving the shapes a molded, cutout feel. Strokes maintain a steady, monolithic weight with subtle tapering in a few diagonals, and the overall rhythm is punchy and dense. Uppercase forms are large and blocky; lowercase is similarly robust with short extenders and simple, geometric construction.
Best suited for short, high-impact text such as headlines, poster titles, logos, and display copy where weight and presence are an advantage. It also fits packaging, signage, and social graphics that benefit from a friendly, attention-grabbing tone. For long passages or small UI text, the tight counters and dense texture may feel heavy, so generous sizing and spacing will help.
The tone is bold and approachable, with a playful, retro sign-painting energy. Its chunky silhouettes read as confident and fun rather than formal, suggesting packaging, kids-oriented, or pop-culture contexts. The overall voice feels lively and attention-seeking, with an intentionally overbuilt presence.
The design appears intended as a bold display sans that maximizes visual punch through rounded geometry and compact counters. It favors immediate recognizability and a friendly, pop-forward personality over typographic subtlety, aiming to deliver a strong, graphic silhouette in titles and branding contexts.
Round letters like O, Q, and G emphasize tight apertures and sturdy bowls, which boosts impact but can reduce clarity at smaller sizes. Numerals are similarly thick and poster-like, with simplified forms that prioritize shape recognition over delicate detail. The font’s density and wide stance create strong color on the page, especially in multi-line settings.