Sans Normal Tymid 1 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Linotype Ergo', 'Linotype Ergo Paneuropean', and 'Linotype Ergo W2G' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, friendly, modern, sporty, punchy, maximum impact, clear signage, modern branding, friendly boldness, blocky, rounded, geometric, compact, high-impact.
A heavy, rounded sans with broad proportions and compact internal counters. Curves are built from smooth, near-circular bowls (notably in O, Q, and 8), while terminals are clean and blunt, giving a solid, blocky silhouette. Strokes are largely uniform with subtle optical modulation, and joins are tight, producing dense letterforms that maintain consistent color in text. The lowercase is straightforward and single-storey where applicable (a, g), with short ascenders/descenders and sturdy, rectangular punctuation-like details (e.g., t crossbar and i dot) that read clearly at display sizes.
Best suited for large-scale typography where impact and immediacy matter, such as headlines, posters, logos/wordmarks, packaging, and signage. It can also work for short UI labels or attention-grabbing callouts, but extended paragraphs will appear very dense due to the compact counters and heavy texture.
The overall tone is confident and direct, with a friendly softness coming from the rounded geometry. It feels contemporary and energetic—more headline-driven than editorial—projecting boldness without sharp aggression.
The design appears intended as a bold, geometric workhorse for contemporary display use, emphasizing strong silhouettes, rounded construction, and consistent rhythm to stay legible and cohesive at large sizes.
Spacing appears generous enough to keep the heavy forms from clogging, but the tight counters and wide bodies create a strong, dark texture in paragraphs. Numerals are similarly robust and open, matching the uppercase in weight and presence for prominent numeric settings.