Sans Normal Abkoj 11 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Malva' by Harbor Type, 'Interval Next' by Mostardesign, 'Clear Sans Screen' and 'Clear Sans Text' by Positype, 'Kylo Sans' and 'NuOrder' by The Northern Block, and 'Haboro Sans' by insigne (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, presentations, modern, clean, friendly, dynamic, efficient, clarity, emphasis, modernization, approachability, motion, oblique, humanist, open apertures, rounded terminals, smooth curves.
This is an italic sans with smooth, rounded forms and a steady, even stroke. Curves are broadly drawn and the joins are clean, giving letters a contemporary, streamlined feel. Counters are generous and apertures stay open, helping keep shapes distinct in running text. The overall rhythm is slightly forward-leaning and lively, with consistent proportions across capitals, lowercase, and numerals.
It suits interface typography and product branding where a clean italic voice is needed for emphasis or a dynamic tone. The open shapes and even color also make it a strong choice for editorial subheads, pull quotes, presentations, and concise signage where quick recognition matters.
The tone reads modern and approachable, with an energetic forward slant that suggests motion without becoming flamboyant. Its rounded geometry and open shapes give it a friendly, service-oriented voice, while the restrained detailing keeps it professional and neutral.
The design appears intended to provide a contemporary italic companion that remains highly legible, combining geometric roundness with a gentle humanist flow. It aims to deliver a brisk, modern texture for emphasis and display roles while staying calm enough for short-to-medium text settings.
Capitals maintain simple, geometric construction with softened corners, and the lowercase follows an italic cursive logic without fully becoming script-like. Numerals are clear and rounded, matching the letterforms’ smooth curvature and maintaining a cohesive texture in mixed settings.