Print Umlug 7 is a bold, narrow, low contrast, upright, short x-height font.
Keywords: packaging, posters, headlines, kids, craft, playful, friendly, casual, hand-drawn, quirky, human warmth, informal branding, handmade texture, approachable display, rounded, bouncy, informal, monoline, chunky.
A casual hand-printed face with thick, rounded strokes and softly tapered terminals that mimic marker or brush pressure without strong contrast. Letterforms are compact and slightly irregular, with a lively baseline bounce and uneven stroke endings that keep the texture unmistakably handmade. Counters are generally open and generous, and many shapes lean toward simplified, single-storey constructions (notably in the lowercase), maintaining a consistent, approachable rhythm across text. Numerals match the letterforms with similarly rounded forms and relaxed proportions.
Well suited to packaging, cafe/food branding, posters, event flyers, and social graphics where a friendly, handmade voice is desired. It works best for headlines, short blurbs, and callouts, and can also serve for brief body text when a casual, personal tone is more important than strict typographic refinement.
The overall tone is upbeat and personable, leaning toward a lighthearted, crafty feel rather than polished formality. Its slight wobble and ink-like endings convey warmth and spontaneity, making it feel conversational and approachable.
The design appears intended to capture the immediacy of hand lettering—bold, readable shapes with intentional irregularities that add charm and personality. It prioritizes a warm, informal presence and easy recognition over precision or geometric uniformity.
Capitals are sturdy and legible with soft, hand-drawn edges, while lowercase forms feel especially friendly and informal through rounded bowls and simple joins. The texture remains consistent across the alphabet and figures, producing a cohesive “drawn with a felt-tip” impression in both display lines and short paragraphs.