Sans Superellipse Sirok 7 is a very bold, very narrow, medium contrast, upright, tall x-height font visually similar to 'Ikigai' by Monotype and 'Silver Streak' by Swell Type (names referenced only for comparison).
Keywords: posters, headlines, packaging, mastheads, signage, industrial, authoritative, retro, headline-driven, condensed, space-saving, impact, clarity, geometric rigor, poster style, blocky, tall, compact, high-impact, geometric.
A tightly condensed sans with tall proportions and heavy, compact strokes. Curves are built from rounded-rectangle (superellipse) logic, giving bowls and counters a squared-off softness rather than circular geometry. Terminals are predominantly flat and blunt, with minimal stroke modulation and crisp interior corners that keep counters narrow and vertically oriented. Spacing and widths feel compact overall, with slight glyph-to-glyph width variation that preserves rhythm in long lines while maintaining a strongly vertical texture.
Best suited to display contexts where space is tight but impact is required, such as posters, bold headlines, mastheads, and compact signage. The condensed build also works well for packaging or labeling that needs a strong, industrial voice without decorative detailing.
The overall tone is forceful and utilitarian, with a vintage-industrial flavor that reads as confident and no-nonsense. Its compressed, dark typographic color lends a sense of urgency and authority, making text feel poster-like and declarative.
The design appears intended to maximize visual impact and space efficiency through condensed proportions and a rigid geometric construction. The rounded-rectangle curves suggest a deliberate balance between hard, engineered structure and softened corners for legibility and contemporary consistency.
The narrow counters and tall silhouette create a strong vertical cadence in both uppercase and lowercase, and the rounded-rectangle construction helps maintain clarity at display sizes while keeping the forms rigid and structured.