Sans Normal Pulup 5 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Oktah Round' by Groteskly Yours, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Avenir Next Paneuropean' by Linotype, 'Core Sans CR' by S-Core, 'TT Commons™️ Pro' by TypeType, and 'Grold Rounded' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, packaging, children’s, logos, playful, friendly, chunky, retro, cartoonish, impact, approachability, playfulness, branding, display, rounded, soft terminals, bulbous, bouncy, compact.
A heavy, rounded sans with compact proportions and generously curved bowls. Strokes are thick and even, with soft, blunted terminals and minimal modulation, creating a smooth, cushioned silhouette throughout. Counters are relatively small for the weight, and joins tend to be rounded, giving letters a slightly inflated, toy-like feel. The lowercase shows single-storey forms (notably a and g), while numerals are similarly stout and rounded, maintaining a consistent, dense color in text.
Well suited to headlines, posters, and short display copy where a bold, friendly presence is desired. It can work effectively for packaging, event graphics, children’s or family-oriented branding, and logo/wordmark concepts that benefit from rounded, approachable letterforms.
The overall tone is warm, approachable, and upbeat, with a distinctly playful personality. Its rounded geometry and chunky weight suggest a retro, snackable display voice—more fun and friendly than formal or technical.
The design appears intended to deliver maximum impact with a welcoming, rounded voice—prioritizing bold legibility and character over neutrality. Its softened terminals and inflated shapes aim to make messaging feel accessible and fun while staying clean and sans-driven.
The font produces a strong, dark typographic color and clear shapes at larger sizes, with a lively rhythm driven by wide curves and softened corners. In longer settings it reads as emphatic and attention-grabbing rather than subtle, making spacing and size choices especially important for comfortable reading.