Slab Contrasted Urmo 5 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'MartiniThai Neue Slab V2' by Deltatype; 'Shandon Slab' by Hoftype; 'Sánchez Niu' by Latinotype; 'Egyptian Slate', 'Polyphonic', and 'Prelo Slab Pro' by Monotype; and 'Engel New' by The Northern Block (names referenced only for comparison).
Keywords: headlines, editorial, packaging, branding, posters, authoritative, rugged, traditional, confident, impact, readability, authority, classic appeal, bracketed, heavy serifs, ink-trap feel, sturdy, high impact.
A sturdy slab-serif with pronounced, bracketed serifs and a solid, weighty color on the page. Strokes show noticeable contrast, with thicker verticals and comparatively lighter horizontals, while terminals stay crisp and squared. Counters are compact and the curves are full, giving letters a dense, poster-ready presence; numerals share the same robust, slightly condensed interior spaces and strong baseline footing. The overall rhythm is steady and legible, with clear differentiation between forms and consistent serif treatment across caps and lowercase.
Best suited to headlines, subheads, and short-to-medium editorial text where strong typographic voice is desired. It also works well for packaging, labels, and branding systems that benefit from a durable, classic slab-serif presence, especially in high-contrast print or bold digital hero type.
The tone reads confident and authoritative, with a traditional, editorial flavor. Its heavy slabs and compact counters add a rugged, no-nonsense personality that feels at home in established institutions, headlines, and print-forward branding.
The design appears intended to deliver high-impact readability with a classic slab-serif silhouette, balancing traditional proportions with a dense, assertive texture. It aims to communicate stability and seriousness while remaining clear and energetic in display settings.
The lowercase shows sturdy, rounded bowls and a strong serifed structure that keeps texture even in longer text. The uppercase has a stately presence with broad shoulders and stable horizontals, helping it hold up well for emphatic display lines.