Sans Normal Irsy 2 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, promotions, sporty, retro, energetic, confident, playful, impact, movement, display, approachability, slanted, rounded, soft corners, compact spacing, brushlike.
A heavy, right-slanted sans with rounded construction and softened terminals. Strokes are broadly even with subtly swelling curves, giving a smooth, slightly brushlike texture without sharp modulation. Counters are relatively tight and forms are compact, producing a dense, punchy rhythm in text. Uppercase shapes are sturdy and simplified, while lowercase includes single-storey forms (notably a and g) and a hooked, descending j that emphasize forward motion and informality.
Best suited to display work such as headlines, posters, and punchy marketing lines where the bold slant and compact rhythm can create impact. It fits well in sports or action-oriented branding, event graphics, and packaging that benefits from a friendly but forceful voice. Use at larger sizes to preserve interior clarity and keep the text color from becoming too dense.
The overall tone is energetic and assertive, with a sporty, retro-leaning flavor. Its rounded boldness feels friendly rather than severe, making it read as upbeat and promotional. The strong slant adds momentum and a sense of action, ideal for messaging that wants to feel fast, fun, and confident.
The design appears intended to deliver a high-impact italic sans that combines smooth, rounded forms with a dynamic forward lean. It prioritizes immediacy and visual punch over neutrality, aiming to feel energetic and approachable in bold display settings.
Numerals are thick and highly legible at display sizes, with rounded joins that keep them cohesive alongside the letters. In longer lines, the weight and tight counters can build a dark color, so it naturally favors larger sizes and shorter bursts of copy.