Sans Normal Afkov 17 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Acherus Feral' by Horizon Type and 'Candid' by Lucas Tillian (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, contemporary, friendly, add motion, modernize, boost impact, improve clarity, rounded, oblique, geometric, compact, clean.
A slanted sans with rounded, geometric construction and sturdy, even strokes. Curves are smooth and circular (notably in O/C/G and the bowls of b/p/q), while diagonals in A/V/W/X/Y create a brisk forward motion. Terminals are mostly clean and slightly softened, and counters are open enough to stay clear at display sizes. Numerals follow the same rounded, modern logic, with simple, legible forms and a consistent oblique rhythm across the set.
Best suited to headlines and short bursts of text where the slant can add momentum—such as posters, brand marks and wordmarks, sports and fitness graphics, and packaging callouts. It can also work for UI accents or labels where a modern, energetic emphasis is desired, rather than long-form reading.
The overall tone is energetic and assertive, with a forward-leaning posture that feels active and modern. Its rounded geometry keeps it approachable, balancing speed and friendliness rather than feeling sharp or severe.
This design appears intended to deliver a modern, motion-driven sans voice by combining an oblique stance with rounded, geometric letterforms. The goal is likely high impact and quick recognition, with a friendly finish that keeps bold messaging approachable.
Uppercase forms read compact and stable, with a clear baseline and a consistent italic angle that stays coherent in mixed-case text. The lowercase shows a single-storey a and g, reinforcing a contemporary, simplified voice that pairs well with the font’s smooth curves.