Print Kemum 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dash Decent' by Comicraft (names referenced only for comparison).
Keywords: posters, packaging, branding, social media, kids content, playful, friendly, casual, retro, approachable, handmade feel, cheerful display, casual branding, headline impact, friendly tone, rounded, soft, brushy, bouncy, informal.
A heavy, brush-like italic with rounded terminals and softly swollen strokes that maintain an even, low-contrast weight. Letterforms are slightly irregular in width and spacing, creating a lively rhythm while staying legible. Curves are generously rounded (notably in O/C/G and the bowls of b/d/p/q), and joins are smooth and simplified; counters are open and sturdy at display sizes. The overall silhouette is compact and slightly right-leaning, with gentle overshoots and a hand-drawn steadiness rather than a rigid geometric build.
Best suited to short-to-medium display text where a friendly, handmade voice is desired—posters, packaging callouts, café or lifestyle branding, social graphics, and cheerful headlines. It can also work for playful educational or kids-oriented materials, especially where bold, rounded forms aid quick recognition.
The font reads as warm and upbeat, with a casual hand-lettered energy that feels personable and lighthearted. Its rounded, brushy forms suggest friendliness and ease, lending a nostalgic, everyday charm rather than a formal or technical tone.
The design appears intended to mimic confident marker or brush lettering in a clean, repeatable way—combining bold presence with an informal, human cadence. It prioritizes approachability and punchy readability for expressive display settings over strict typographic precision.
Uppercase forms are simplified and chunky, while lowercase has a more handwritten flow; together they create a cohesive, informal texture. Numerals follow the same rounded, painted logic and remain clear, with soft corners and consistent stroke presence that supports headline use.