Sans Superellipse Luvi 2 is a very bold, normal width, monoline, upright, normal x-height font visually similar to 'Tradesman' by Grype, 'Device' by Hanken Design Co., 'Bold Pen Lettering JNL' by Jeff Levine, 'Neue Northwest' by Kaligra.co, 'NT Gagarin' by Novo Typo, 'DBXLNightfever' by VetteLetters, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, retro, techy, chunky, friendly, impact, legibility, modularity, friendliness, retro-tech, rounded, geometric, squared, soft, compact.
A heavy, rounded-rectangle sans with soft corners and a consistent, monoline stroke. Counters are mostly rectangular or pill-shaped, giving letters a modular, superellipse feel, while terminals stay blunt and smoothly radiused. The overall rhythm is compact and blocky with generous interior rounding, producing clear silhouettes and a sturdy, low-detail texture in text. Numerals follow the same squared, softened geometry, staying simple and uniform in construction.
Best suited to display work such as headlines, posters, logos, and packaging where a bold, geometric voice is desired. It also works well for signage and short UI labels that benefit from high impact and soft, approachable shapes, especially in tech, games, or youth-oriented themes.
The tone is upbeat and approachable, balancing a retro arcade flavor with a clean, contemporary tech sensibility. Its chunky forms and rounded corners read as friendly and toy-like rather than severe, making it feel energetic and informal while still staying orderly and geometric.
The design appears intended to merge a rounded-rectangular, modular construction with friendly proportions, delivering a bold display sans that feels both retro and modern. Its simplified shapes and consistent stroke aim for strong silhouette recognition and a cohesive, system-like alphabet.
Distinctive squared counters in characters like O and D create a strong modular identity, and the rounded joins keep dense settings from feeling sharp. The design favors bold presence and recognizability over fine differentiation, which helps it stand out at display sizes but can make long passages feel visually heavy.