Bubble Tagu 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Knicknack' by Great Scott and 'Hipweee' by Storictype (names referenced only for comparison).
Keywords: posters, headlines, kids, comics, packaging, playful, cheerful, cartoony, bouncy, soft, attention-grab, friendly tone, handmade feel, whimsy, soft impact, rounded, puffy, blobby, chunky, smooth.
A heavily rounded display face with inflated, blob-like forms and a soft, cushiony silhouette. Strokes are thick and uniform in color, with gentle curves, minimal sharp corners, and slightly irregular contours that give each character a hand-shaped feel. Counters are small and sometimes nearly closed, and terminals tend to swell rather than taper, creating a dense, high-ink texture. The overall rhythm is lively and uneven in a deliberate way, with varied internal spacing and bulbous joins that emphasize volume over precision.
Best suited to short, bold statements where personality matters more than fine detail—posters, event titles, playful branding, stickers, kids-focused materials, and lighthearted packaging. It works well for logos or wordmarks that need a soft, bubbly presence, and for social graphics where a friendly, attention-grabbing display style is desired.
The font reads as friendly and humorous, with a kid-forward, candy-like energy. Its puffy shapes suggest softness and warmth, making text feel casual, approachable, and a bit silly in the best way.
The design appears intended to mimic inflated marker or balloon lettering: big, soft shapes with intentionally imperfect geometry that feels handmade. Its priorities are impact, charm, and visual humor rather than neutral readability, making it a characterful display option for expressive typography.
At smaller sizes the tight counters and heavy mass can reduce clarity, while larger settings highlight the intended squish-and-bounce character. Numerals follow the same rounded, inflated logic, keeping the set visually consistent for headlines that mix letters and numbers.