Slab Contrasted Ongo 4 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, editorial, vintage, sturdy, friendly, confident, impact, readability, retro charm, approachability, bracketed, soft-cornered, ink-trap-like, beaky terminals, ball terminals.
A heavy slab-serif with rounded, slightly softened corners and clear stroke modulation that reads as measured rather than sharp. Serifs are blocky and often bracketed, with a sculpted feel at joins and terminals; several letters show beak-like or ball-ended details that add warmth. Counters are generally open and generous, while curves are broad and smooth, giving the forms a sturdy, legible rhythm. The overall texture is dense but not rigid, with small idiosyncrasies in terminals and joins that create a lively, display-oriented color.
Works best for headlines, titles, and short-to-medium editorial settings where its heavy slabs and sculpted terminals can be appreciated. It also suits branding and packaging that want a vintage-influenced, trustworthy voice with a hint of friendliness.
The tone is bold and reassuring, blending a retro print sensibility with an approachable, slightly playful character. It feels confident and headline-ready, with a crafted, editorial presence rather than a purely industrial one.
Likely designed to deliver a robust slab-serif voice that feels classic and print-rooted, while using softened corners and distinctive terminals to keep the texture personable and contemporary in display use.
Uppercase forms look strong and poster-like, while the lowercase introduces more personality through rounded terminals and expressive shapes (notably in a, g, y, and w). Figures are weighty and clear, with simplified, sturdy construction that matches the text’s overall slab rhythm.