Sans Normal Ihbev 11 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Fixga' by Formatype Foundry and 'Duplet Rounded' by Indian Type Foundry (names referenced only for comparison).
Keywords: ui text, branding, headlines, packaging, signage, friendly, modern, clean, approachable, playful, approachability, clarity, versatility, modernity, rounded, soft terminals, geometric, monoline, open counters.
A rounded, monoline sans with softly squared curves and consistently rounded terminals. The strokes stay even throughout, with generous apertures and open counters that keep the texture light and readable. Proportions lean geometric with circular bowls (notably in O/o/0) and smooth, simplified joins; the lowercase includes single-storey forms and compact ascenders/descenders that maintain an even rhythm in text. Numerals follow the same soft geometry, with clear, straightforward silhouettes that match the letterforms.
Works well for interface copy, product labels, and general branding where clarity and approachability are important. It also suits short headlines and wayfinding-style signage, especially at medium sizes where the rounded terminals and open counters keep text comfortable to read.
The overall tone is friendly and contemporary, with a gentle, informal warmth created by the rounded ends and softened corners. It reads as approachable rather than technical, lending a mild playfulness without becoming overtly quirky.
Likely designed as a versatile everyday sans that balances geometric cleanliness with softer, human-friendly rounding. The aim appears to be broad usability across display and text situations while maintaining a distinct, approachable personality.
Spacing and stroke endings create a calm, uniform color in paragraphs, while the rounded construction helps prevent sharp hotspots in all-caps settings. The forms remain simple and predictable, which supports quick scanning in UI-like contexts and short display lines.