Solid Jusa 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, kids media, playful, chunky, retro, cartoonish, punchy, silhouette impact, quirky display, cutout styling, retro pop, rounded, blobby, soft corners, stencil-like, cutout.
A heavy, geometric display face built from thick, mostly monoline shapes with softened corners and prominent carved notches. Many counters are collapsed or reduced to small cut-ins, producing a solid silhouette where letters read through their outer contours and strategic bite marks. Curves tend toward near-circular bowls, while joins and terminals often resolve into squared-off flats, creating a rhythmic mix of round mass and abrupt cut geometry. Overall spacing feels generous and the letterforms prioritize bold silhouette clarity over interior detail.
Best suited to short, high-impact settings like headlines, poster titles, brand marks, packaging callouts, and playful signage. It performs well at large sizes where the notches and simplified counters can read as intentional styling, and it can create a bold typographic texture in brief bursts of text.
The tone is upbeat and attention-grabbing, with a toy-like, poster-friendly presence. Its chunky masses and cutout interruptions give it a mischievous, gamey feel that reads as retro pop and cartoon title energy rather than sober or technical typography.
The design appears intended to deliver maximum silhouette impact with a quirky cutout construction, turning familiar geometric forms into a distinctive novelty voice. By collapsing interior openings and relying on carved cues, it emphasizes shape recognition, visual punch, and a fun, graphic identity for display use.
The distinctive notched construction introduces a pseudo-stencil/cut-paper character without true stencil bridges, and it also helps differentiate similarly shaped glyphs in an otherwise very solid design. The figures and lowercase share the same blobby weight and simplified interiors, keeping the texture consistent across lines of display text.