Serif Other Lylak 10 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, branding, packaging, dramatic, fashion, theatrical, elegant, display impact, distinctive voice, luxury edge, graphic contrast, wedge serifs, flared terminals, calligraphic, sharp, sculptural.
A high-contrast serif with sculptural, blade-like wedge serifs and flared terminals that create strong light–dark rhythm. Strokes swing between hairline connections and dense, teardrop-like bowls, giving many forms a carved, ink-trap-adjacent feel without reading as purely text-oriented. Curves are broad and taut, counters are often asymmetrical, and several joins pinch into sharp cusps, producing a lively, faceted silhouette. Overall spacing appears relatively tight in running text, with prominent verticals and pronounced diagonals that keep the texture energetic.
Best suited to headlines, magazine and cultural editorial layouts, campaign posters, and branding where a bold, fashion-forward serif can carry the visual identity. It also works well on packaging and short-form titling where its sharp terminals and high contrast remain clear at larger sizes.
The tone is assertive and stylized—more runway and poster than bookish—mixing elegance with a slightly mischievous, dramatic edge. Its sharp serifs and swirling cut-ins evoke display typography used for striking headlines and brand statements rather than quiet neutrality.
The design appears intended as a distinctive display serif that amplifies contrast and sharp, flared serifs to create a memorable silhouette. It prioritizes personality, drama, and refined punch in large-size settings, turning classic serif structures into more expressive, graphic forms.
Uppercase characters show especially distinctive internal cutbacks (notably in round letters), while lowercase maintains the same angular, calligraphic tension for a cohesive voice. Numerals follow the same contrast logic, with curving strokes and pointed finishing details that make figures feel decorative and attention-grabbing.