Sans Normal Yidah 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Modica' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, friendly, handmade, chunky, retro, approachability, playfulness, craft feel, display impact, informality, rounded, soft-cornered, cartoonish, inked, organic.
A heavy, rounded sans with thick strokes and softened corners throughout. Curves are broadly drawn and counters stay open, while terminals often look slightly irregular, giving the outlines a subtly inked, handmade edge. The overall texture is dense and confident, with a mix of sturdy verticals and bulbous bowls that keep letters legible at display sizes. Numerals match the letterforms with similarly weighty, rounded construction and simplified interior shapes.
Best suited for bold headlines, posters, and packaging where a friendly, attention-grabbing voice is needed. It also fits children’s materials, playful branding, and short slogans or labels where the chunky shapes can shine without requiring extended reading comfort.
The font reads warm and informal, with a playful, craft-like personality. Its slightly roughened edges and plump forms evoke a casual, approachable tone—more fun and friendly than technical or corporate.
The design appears intended to deliver a strong, approachable display voice with a hand-touched feel—combining rounded, simple construction with slight outline irregularities to create warmth and personality.
Round letters like O, C, and G lean toward near-circular silhouettes, while diagonals in V, W, X, and Y are thick and blunt, reinforcing a poster-like presence. The lowercase maintains simple, sturdy forms that prioritize clarity and charm over strict geometric precision.