Sans Normal Adkop 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Sans Atwic Modern' by Caron twice, 'Mollen' by Eko Bimantara, 'Neue Reman Sans' by Propertype, 'Milliard' by René Bieder, 'Gelder Sans' by The Northern Block, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: ui labels, branding, editorial, signage, infographics, modern, efficient, clean, technical, neutral, clarity, modernity, neutrality, emphasis, versatility, oblique, monoline, rounded, geometric, open apertures.
A slanted sans with monoline strokes and clean, geometric construction. Curves are smooth and round (notably in C, O, and e), while terminals are crisp and mostly straight-cut, giving a tidy, engineered finish. Proportions feel slightly condensed in some letters with wide, open counters that keep forms clear; the lowercase shows a single-storey a and g, and the numerals are simple and even in color. Overall spacing reads balanced and controlled, producing a steady rhythm in both all-caps and mixed-case text.
It works well for interface labels, dashboards, and infographics where a clean slanted sans can add emphasis while staying legible. The even color and open shapes also suit contemporary branding, short editorial callouts, and directional or informational signage that benefits from a modern, streamlined voice.
The tone is modern and matter-of-fact, with a brisk, forward-leaning energy from the slant. It feels practical and contemporary rather than expressive, suited to designs that aim for clarity and speed without looking cold or overly rigid.
The design appears intended as a clear, contemporary oblique sans: geometric enough to feel modern, rounded enough to stay approachable, and restrained enough to remain versatile across display and text-like applications.
The italic angle is consistent across cases and figures, helping long lines of text maintain a cohesive flow. Round letters stay smooth without sharp modulation, and the overall texture remains even, making it feel dependable for continuous reading while still signaling emphasis through the oblique stance.