Serif Normal Abban 2 is a light, normal width, very high contrast, upright, normal x-height font.
Keywords: magazines, headlines, branding, packaging, invitations, luxury, editorial, refined, fashion, classic, editorial polish, luxury branding, modern classic, hairline serifs, didone-like, crisp, elegant, high-fashion.
A refined modern serif with pronounced thick–thin modulation and crisp, hairline serifs. The letterforms are built on calm, upright proportions with smooth, rounded bowls and sharply tapered terminals, producing a polished, high-end rhythm in text. Uppercase forms feel statuesque and open, while the lowercase maintains a steady, readable texture with delicate joins and carefully controlled curves. Numerals match the typographic tone with slim horizontals and confident vertical stress, keeping the overall color airy and precise.
Well suited to magazine layouts, headlines, and high-impact display settings where contrast and detail can be appreciated. It can also support premium brand identities, beauty and fashion collateral, and elegant packaging or invitations when used with generous spacing and clean layout structure.
The font conveys a poised, luxurious tone associated with fashion publishing and premium branding. Its sharp contrasts and clean finishing details read as confident and cultivated, balancing sophistication with a contemporary, gallery-like restraint.
The design appears intended to deliver a contemporary, fashion-forward take on classic high-contrast serif construction, emphasizing sharp finishing, smooth curves, and a polished editorial voice for display-led typography.
In larger sizes the fine serifs and hairlines read as intentional details, giving headings and pull quotes a glossy, high-contrast sparkle. The overall spacing appears measured and even in the sample text, supporting a composed, editorial cadence without feeling overly ornate.