Slab Square Subam 2 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Kheops' by Tipo Pèpel (names referenced only for comparison).
Keywords: headlines, editorial, posters, sports branding, packaging, confident, retro, athletic, pragmatic, emphasis, impact, readability, authority, slab serif, bracketed serifs, oblique stress, sturdy, compact joins.
This italic slab serif shows sturdy, rectangular serifs with a slightly bracketed connection into the stems, giving the forms a grounded, muscular footing. Strokes are broadly even in thickness, with only modest modulation, and the oblique slant is consistent across capitals, lowercase, and figures. Letterforms feel generously proportioned, with broad counters and a steady rhythm in text; rounds (like O, C, G) stay smooth while corners and joins remain firm and squared-off. Numerals are solid and legible, with the same slanted stance and slabbed detailing that ties them to the alphabet.
This style works particularly well for headlines, subheads, pull quotes, and other editorial typography where italic emphasis is desired without sacrificing sturdiness. It can also support poster design, sports or collegiate-flavored branding, and packaging where a strong, traditional voice with forward motion helps carry short bursts of copy.
The overall tone is bold and assured, with a classic italic energy that reads as editorial and slightly retro. Its slab construction adds a no-nonsense, workmanlike character, while the forward lean injects motion and emphasis—well suited to attention-getting lines without feeling decorative.
The design appears intended to combine the impact and stability of a slab serif with the dynamism of an italic, producing an emphatic display-friendly texture that remains readable in longer lines. Its consistent construction and firm terminals suggest a focus on clarity and authority rather than delicate calligraphic refinement.
In the sample text, the weight and slanted posture create strong word shapes and an emphatic texture, especially in all-caps phrases. The serifs remain visually present at text sizes, contributing to a structured, print-forward color on the page.