Print Ruri 2 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: posters, packaging, social media, headlines, quotes, friendly, casual, playful, energetic, approachable, handmade feel, casual display, friendly branding, quick lettering, brushy, rounded, bouncy, chunky, informal.
A brush-like handwritten print with thick, rounded strokes and soft terminals that suggest a marker or paint pen. Letterforms lean forward with a steady rightward slant, and stroke widths stay broadly consistent, keeping the texture solid and readable. Proportions are slightly condensed in places with gently irregular widths and spacing, creating a lively rhythm without looking messy. Curves are generous and counters are open, while joins and intersections remain blunt and simplified for a bold, graphic silhouette.
Works best for short to medium-length display settings such as posters, packaging callouts, social graphics, and headline or quote treatments where an informal human touch is desired. It can also suit branding accents for casual food, lifestyle, or kid-friendly themes that benefit from a bold handwritten voice.
The overall tone is upbeat and personable, with a hand-drawn spontaneity that feels conversational rather than formal. Its forward slant and bouncy shapes give it momentum and warmth, making text feel friendly and informal.
The design appears intended to capture the immediacy of hand-lettered marker writing—bold, slanted, and highly legible—while retaining enough consistency for comfortable set text at larger sizes.
The uppercase and lowercase maintain a cohesive brush-script logic while staying unconnected, and the numerals share the same rounded, hand-rendered construction. The heavy stroke weight produces strong color in paragraphs, with slightly uneven sidebearings that enhance the handmade character.