Script Bulif 7 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, greeting cards, social media, headlines, cheerful, whimsical, friendly, handmade, casual, handwritten warmth, playful branding, display lettering, craft aesthetic, brushy, bouncy, rounded, looped, tapered.
A lively handwritten script with a brush-pen feel, combining tapered entry/exit strokes with thicker, rounded downstrokes. Letters show a bouncy baseline and gently irregular rhythm, with narrow proportions and compact counters that keep words tight and vertical. Connections are selective rather than fully continuous, and many forms include soft loops and curved terminals that read as drawn in one confident motion. Capitals are tall and expressive with simple flourishes, while the lowercase keeps a small x-height and long, smooth ascenders/descenders that add vertical movement.
This font works best for short-to-medium display text such as brand marks, product labels, invitations, greeting cards, and social graphics where a warm, handmade impression is desired. It can also serve as an accent face paired with a simple sans for body copy, especially in lifestyle, crafts, or boutique contexts.
The overall tone is upbeat and personable, with an informal charm that feels approachable and crafty rather than formal or corporate. Its playful loops and buoyant pacing give it a light, conversational voice suited to friendly messaging and whimsical branding.
The design appears intended to capture the spontaneity of brush lettering while keeping letterforms consistent enough for repeatable typesetting. Its narrow, tall forms and lively loops prioritize personality and expressive word shapes over neutral text readability.
The high stroke contrast and fine hairlines make the texture feel airy, while the thicker downstrokes provide strong word shapes. Numerals are similarly handwritten and slightly quirky, blending well with the letterforms for casual, display-oriented settings.