Sans Normal Jubal 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Innova' by Durotype, 'Rice' by Font Kitchen, 'Neue Alter' by OzType., and 'Duran' and 'Nuber' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, signage, sporty, urgent, confident, modern, industrial, emphasis, motion, impact, clarity, modernity, slanted, compact, sturdy, brisk, utilitarian.
A slanted, heavy sans with compact proportions and smooth, low-contrast strokes. Curves are clean and slightly squared-off at joins, while terminals tend to end in crisp, angled cuts that reinforce the forward motion. Counters are fairly open for the weight, and the overall rhythm is tight and even, with a sturdy, engineered feel across letters and numerals.
Best suited to attention-grabbing settings such as headlines, posters, packaging callouts, and brand marks that need a fast, forceful voice. It can also work well for sports, tech, and industrial-themed graphics, as well as short UI labels where a compact, emphatic presence is desired.
The font conveys speed and emphasis, with an assertive, contemporary tone. Its angled stance and strong mass read as energetic and purposeful, leaning toward a practical, performance-minded aesthetic rather than decorative or delicate.
Likely designed to deliver a modern, high-impact sans with a built-in sense of motion. The combination of heavy strokes, clean geometry, and consistently angled terminals suggests an emphasis on clarity and punch at display sizes.
The italic angle is consistent across uppercase, lowercase, and figures, creating a unified, streamlined texture in text. Numerals appear simple and robust with minimal stylistic quirks, matching the no-nonsense character of the letters.