Sans Superellipse Ogleh 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Ciutadella' by Emtype Foundry; 'Benton Sans', 'Benton Sans Pro', and 'Benton Sans Std' by Font Bureau; 'Kommon Grotesk' by TypeK; 'URW Dock Condensed' by URW Type Foundry; and 'Pulse JP' and 'Pulse JP Arabic' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, sturdy, impact, approachability, clarity, modernity, display strength, rounded, soft corners, blocky, compact, high-ink.
A heavy, rounded sans with superelliptical construction: counters and outer curves feel like rounded rectangles rather than pure circles. Strokes are consistently thick with minimal modulation, and terminals are broadly squared with generous corner rounding, producing a soft but blocky silhouette. Uppercase forms are compact and sturdy, while lowercase shapes stay simple and utilitarian with short, blunt joins and tight apertures (notably in letters like a, e, s). Figures follow the same rounded-rectangle logic, with bold, compact forms designed for strong presence.
Best suited to short-form, high-impact settings such as headlines, posters, brand marks, packaging, and bold UI or signage where the rounded geometry can read clearly at size. It can work for brief callouts or labels, but the dense, closed shapes suggest using larger sizes and comfortable spacing for longer passages.
The overall tone is approachable and upbeat while remaining assertive. Its cushioned geometry and high visual mass read as friendly and contemporary, with a slightly playful, poster-like energy rather than a refined or delicate mood.
The design appears intended to deliver maximum visibility with a soft-edged, contemporary voice—combining sturdy, compact letterforms with rounded-rectangle curves to feel modern, friendly, and highly legible at display sizes.
Large internal rounding and relatively closed openings give the face a dense texture in text, especially at heavier sizes. The rhythm is steady and uniform, prioritizing impact and consistency over calligraphic nuance or sharp detailing.