Sans Normal Dogon 3 is a light, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, branding, ui display, posters, signage, clean, modern, airy, futuristic, technical, clarity, modernity, geometric precision, display impact, brand neutrality, monoline, rounded, open apertures, generous spacing, geometric.
This font is a monoline sans with very open, circular construction and generous horizontal proportions. Strokes remain even throughout, with smooth curves and softly squared terminals that keep the texture calm and consistent. Counters are large and clean, and many joins are simplified, producing an uncluttered rhythm at display sizes. Numerals echo the same rounded geometry, with clear, straightforward silhouettes and minimal detailing.
It performs best in headlines, logotypes, and large-format settings where its wide geometry and open counters can be appreciated. The even stroke weight and simplified shapes also suit UI display text and signage, particularly in clean, modern layouts where spacious letterforms support an airy hierarchy.
The overall tone is clean and contemporary, with an airy, spacious feel that reads as precise and engineered. Its wide stance and smooth curves give it a slightly futuristic, tech-forward character while staying neutral enough for general modern branding.
The design appears intended to deliver a contemporary, geometric reading experience with maximum openness and minimal visual noise. Its wide proportions and circular logic suggest a focus on modern identity work and display typography where a sleek, technical impression is desirable.
Round letters (like O/C/G/Q) lean strongly on near-circular bowls, and the spacing feels intentionally generous to preserve clarity. Diacritics aren’t shown; the sample focuses on basic Latin letters and numerals, where the design emphasizes openness and smooth continuity over sharp contrast or decorative features.