Script Binup 10 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, headlines, greeting cards, invites, friendly, playful, whimsical, handmade, retro, hand-lettered feel, expressive display, approachable tone, decorative caps, brushed, looping, rounded, bouncy, casual.
A flowing, hand-drawn script with a smooth, brush-like stroke that alternates between thick downstrokes and finer hairlines. Letterforms are upright with rounded terminals, generous loops, and occasional flourished entry/exit strokes that keep the texture lively. The rhythm is bouncy and informal, with slightly inconsistent widths and varied stroke endings that reinforce a natural, written feel. Capitals are prominent and decorative, while lowercase forms stay compact with simple joins and open counters for a readable, friendly line color.
Works well for short to medium display text where a handmade voice is desired—logos, boutique branding, product labels, social graphics, invitations, and greeting cards. It can also suit pull quotes or section headers when you want a friendly, informal script presence.
The overall tone feels warm and personable, with a lighthearted, crafty charm. Its looping shapes and soft terminals give it a welcoming, nostalgic flavor suited to upbeat, human-centric messaging rather than strict formality.
The design appears intended to emulate confident brush-pen lettering with a polished, catalog-ready consistency. It prioritizes personality and charm through contrast, looping forms, and decorative capitals while keeping everyday words legible in continuous text.
Spacing appears comfortable in words, and the numerals share the same handwritten logic with rounded shapes and clear stroke contrast. The uppercase set reads as display-oriented, adding personality through swashes and distinctive silhouettes, while the lowercase maintains a steady, casual cadence in longer phrases.