Sans Normal Asmig 19 is a regular weight, normal width, low contrast, upright, tall x-height font visually similar to 'Monto Grotesk' by Lucas Tillian, 'Helvetica Now' by Monotype, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: ui text, editorial, signage, brand system, presentations, modern, neutral, clean, friendly, functional, versatility, legibility, clarity, neutrality, contemporary tone, monolinear, open apertures, rounded terminals, generous spacing, geometric-leaning.
A clean, monolinear sans with softly rounded curves and a largely geometric construction. Counters are open and roomy, with straightforward joins and minimal flare, giving letters a stable, even rhythm. Uppercase forms are crisp and simple; the lowercase combines round bowls with plain, vertical stems and compact, unobtrusive details (like the dots on i/j). Numerals are smooth and highly legible, matching the same even stroke behavior and rounded geometry.
Well suited to interface typography, product copy, and general-purpose editorial layouts where a consistent texture and high legibility are important. It also fits wayfinding and signage, and can serve as a dependable core sans in brand systems and presentation materials.
The overall tone is modern and matter-of-fact, with a calm, approachable neutrality. Its rounded shapes keep it from feeling severe, while the consistent proportions and even color support a professional, utilitarian voice.
Designed to be a versatile everyday sans: clear, unobtrusive, and easy to read, with gently rounded geometry that keeps the tone contemporary and approachable across a wide range of applications.
The sample text shows strong clarity at display and large text sizes, with comfortable word shapes and clear differentiation between similar characters through open counters and simple silhouettes. Curves in letters like C, G, S, and e feel controlled rather than expressive, supporting a consistent typographic texture.