Slab Square Okgad 6 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, branding, playful, retro, folk, friendly, robust, impact, approachability, nostalgia, display clarity, character, chunky, softened, rounded slabs, quirky, bouncy.
A heavy, display-oriented slab serif with broad proportions and compact counters. The strokes are thick with modest contrast, and the slab serifs are short and sturdy with softened corners, giving the outlines a slightly rounded, cut-out feel rather than crisp geometry. Curves are full and somewhat squarish, while joins and terminals stay blunt and stable, producing an overall chunky rhythm that remains legible even at large sizes. The lowercase shows simple, sturdy construction and a single-storey “g,” reinforcing a casual, hand-hewn sensibility.
Best suited to headlines, short blurbs, and branding where a bold, friendly voice is needed—posters, packaging, storefront-style signage, and editorial display. It can work for brief text blocks at larger sizes, especially when you want a playful, retro texture without sacrificing clarity.
The tone is warm and mischievous, with a retro poster energy that feels approachable rather than formal. Its chunky slabs and buoyant shapes suggest craft, fairground signage, and mid-century display typography—confident, a little quirky, and deliberately attention-getting.
The design appears intended to provide a strong, highly readable slab serif with a softened, characterful silhouette for display settings. It prioritizes impact and charm over neutrality, offering a sturdy, approachable look that evokes vintage print and sign lettering.
Spacing and letterfit read on the open side, helping the dense strokes breathe in text lines. The numerals share the same sturdy, softened slab language, keeping a consistent, sign-like voice across letters and figures.