Sans Normal Begor 2 is a regular weight, very narrow, low contrast, upright, very short x-height font.
Keywords: display, posters, packaging, headlines, children’s media, playful, hand-drawn, quirky, friendly, casual, handwritten feel, friendly tone, casual display, approachable branding, monoline, rounded, tall, bouncy, informal.
A tall, monoline sans with rounded terminals and a lightly hand-drawn irregularity. Strokes keep an even thickness with soft joins, producing open, airy counters and a gentle rhythm. Curved forms (C, O, S) feel slightly organic rather than mechanically circular, while verticals stay mostly straight, giving the design a clean but imperfect, sketch-like finish. Proportions are narrow and vertically emphasized, with compact lowercase bodies and relatively prominent ascenders/descenders that add a lanky silhouette. Numerals follow the same simple, rounded construction, with clear, straightforward shapes.
Best suited to short-to-medium display settings where personality matters: posters, book or game titles, packaging, café menus, classroom materials, and playful branding. It can also work for punchy UI labels or social graphics when set with comfortable tracking and generous line spacing.
The font reads as approachable and whimsical, like neat marker lettering used for notes, crafts, or playful signage. Its slight wobble and rounded endings soften the tone, keeping it friendly and informal rather than strict or corporate.
The design appears intended to mimic tidy, narrow hand lettering with a consistent pen width—clean enough to read quickly, but irregular enough to feel human and lighthearted.
Spacing appears loose enough to keep letters from colliding, helping the narrow forms stay legible in words. The lowercase shows simplified, single-storey-style forms and minimal detailing, reinforcing the casual, handwritten impression.