Serif Normal Pekik 10 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Callas', 'Carmay', 'Contane', 'Empira', and 'Madigan' by Hoftype (names referenced only for comparison).
Keywords: headlines, magazines, branding, posters, packaging, editorial, fashion, dramatic, refined, classic, editorial elegance, luxury branding, display impact, modern classic, high-contrast, didone-like, hairline serifs, vertical stress, crisp terminals.
This serif features strongly vertical, high-contrast construction with thick main stems and very thin hairlines. Serifs are sharp and delicate, often appearing as fine wedges or hairline brackets, giving the contours a crisp, polished edge. Uppercase forms feel stately and sculptural, with generous bowls and clean, straight-sided structure; lowercase shows compact, sturdy bodies with pronounced contrast and neatly cut joins. Numerals and capitals carry an elegant, display-forward rhythm, while the overall spacing reads slightly open for a high-impact, high-contrast face.
Best suited to headlines, editorial layouts, and brand identities where its contrast and sharp serifs can read clearly and feel intentional. It performs especially well in large sizes for magazines, posters, and premium packaging, and can work for short passages when ample size and leading are available.
The tone is refined and dramatic, with a luxury editorial feel typical of modern high-contrast serifs. It conveys confidence and sophistication, balancing classic bookish cues with a more fashion-oriented, spotlight-ready presence.
The design intent appears to be a modern, high-contrast text-serif with strong display capabilities—aiming for elegance, clarity in large settings, and a distinctive, fashion-forward finish without departing from conventional serif letterforms.
Diagonal strokes (in letters like V, W, X, and Z) emphasize the contrast through fine connecting hairlines, creating a crisp sparkle at larger sizes. Round letters (O, Q, and lower-case o/p) show a clear vertical stress and a glossy, ink-trap-free silhouette that favors clean reproduction in display settings.