Script Peju 7 is a very bold, wide, high contrast, upright, short x-height font.
Keywords: headlines, logo, packaging, posters, signage, playful, retro, cheerful, friendly, whimsical, display impact, handcrafted charm, retro flavor, friendly tone, brushy, ball terminals, rounded, bouncy, soft corners.
A chunky, brush-like script with rounded forms, pronounced swelling and tapering, and frequent ball terminals. Strokes lean upright with a lively baseline rhythm, and letter shapes are softly sculpted with teardrop counters and curled entry/exit strokes. Connections are suggested through flowing joins and looping gestures, while overall spacing remains generous and the silhouette stays compact and heavy.
Best suited to short, prominent text where its heavy brush texture and looping details can be appreciated—headlines, logos, packaging, posters, and storefront-style signage. It can also work for pull quotes or social graphics, but will feel most legible and distinctive at larger sizes.
The tone is upbeat and nostalgic, evoking mid-century display lettering and hand-painted signage. Its buoyant curves and soft terminals feel approachable and fun, with a touch of theatrical flair from the loops and swashes.
The design appears intended to deliver a bold, hand-drawn script voice with retro sign-painting cues—prioritizing personality, warmth, and visual punch over quiet body-text neutrality.
The uppercase is especially decorative, with curled strokes and occasional inline-like openings that create a bold, inked look. Numerals follow the same rounded, swelling logic and read as display figures with a handcrafted personality.