Serif Normal Wadif 7 is a light, narrow, high contrast, upright, normal x-height font.
Keywords: editorial, fashion, magazines, book text, branding, elegant, refined, fashion-forward, classical, refinement, luxury tone, editorial clarity, modern classic, delicate, crisp, hairline serifs, vertical stress, airy.
This serif typeface shows a crisp, high-contrast construction with very thin hairlines and sharply defined serifs. Stems are predominantly vertical with a clear vertical stress in rounded forms, and the overall color stays light and airy on the page. Serifs are fine and tapered rather than blocky, with clean joins and controlled curves that give the design a polished, contemporary finish. Proportions are compact and disciplined, with tight internal counters in some letters and a steady rhythm that holds up in continuous text.
It performs especially well for editorial typography—magazine features, headlines, and pull quotes—where its contrast and refinement can shine. It can also suit book typography and long-form reading in comfortable sizes and high-quality output, and works well for premium branding contexts such as packaging, beauty, and luxury communications.
The tone is poised and luxurious, pairing classical bookish cues with a modern, runway/editorial sensibility. Its delicate hairlines and neat finishing details convey sophistication and restraint, suggesting premium branding and carefully curated typography rather than casual or utilitarian use.
The design appears intended to deliver a contemporary take on a traditional text serif: refined, high-contrast letterforms with an emphasis on elegance and page-level rhythm. It prioritizes a polished, sophisticated voice suitable for curated editorial and brand settings.
Capitals feel stately and structured, while lowercase forms maintain an even, text-ready cadence; the overall impression is consistent and carefully tuned. Numerals share the same contrast and refinement, reading as stylish display-friendly figures within the same aesthetic system.