Sans Normal Egbok 7 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, captions, branding, editorial, posters, airy, modern, polished, gentle, lively, readability, modernity, clarity, friendly tone, motion, monoline, oblique, open apertures, rounded terminals, calligraphic bias.
This typeface presents a clean, slanted sans structure with smooth, rounded curves and largely monoline strokes. Forms are built from broad ellipses and open bowls, giving counters a generous, uncluttered feel. Terminals are mostly softened and slightly tapered, and the diagonal stress from the slant creates a consistent forward rhythm across both uppercase and lowercase. Uppercase proportions feel streamlined and balanced, while lowercase shapes stay clear and compact with simple joins and restrained modulation.
It suits interface labels, short editorial passages, and captions where a clean italic voice is useful and a light typographic color is desired. The font also works well for branding, packaging, and posters that need a modern, friendly slant with clear letterforms.
The overall tone is contemporary and easygoing, with a refined italic energy that reads as friendly rather than formal. Its gentle curvature and open shapes lend a calm, approachable voice, while the steady forward lean adds motion and a conversational character.
The design appears intended as a versatile italic sans for everyday communication—prioritizing clarity, smooth geometry, and a steady rhythm while keeping the tone warm and contemporary.
Figures and letters share consistent curvature, with round characters (like O/0/8/9) maintaining smooth, even outlines that support a cohesive texture in text. Diagonals and angled strokes (such as in A, V, W, X, and the slanted lowercase) reinforce the font’s brisk cadence, helping it feel dynamic without becoming sharp or aggressive.