Print Urbum 1 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: posters, packaging, children’s, headlines, social, friendly, playful, casual, whimsical, hand-drawn, approachability, handmade feel, informal clarity, cheerful tone, rounded, soft, bouncy, quirky, humanist.
A casual, hand-drawn print face with rounded terminals and gently uneven stroke flow that mimics marker or felt-tip lettering. Forms are mostly upright with slight organic wobble, and the rhythm is lively due to subtly inconsistent widths and counter shapes. Curves are soft and open (notably in C, S, and O), while straighter strokes remain slightly irregular, reinforcing a natural, written feel. Lowercase shows simple, single-storey constructions and a compact x-height relative to the ascenders, with clear, dark dots on i and j.
Works well for posters, invitations, packaging, and social graphics where a friendly handwritten tone is desired. It’s especially suited to children’s themes, casual branding, and short-to-medium headlines where the lively texture can be a feature rather than a distraction.
The overall tone is warm and approachable, with a playful, everyday personality. Its imperfect, human touch reads as informal and conversational rather than polished or corporate, lending a lighthearted charm to short messages and display lines.
The design appears intended to capture the look of neat, hand-printed lettering—clear and readable, but with enough irregularity to feel personal. It balances legibility with expressive, rounded forms to create an informal display voice.
Capitals have a simple, approachable structure with rounded corners and minimal detailing, and the numerals follow the same hand-rendered logic with soft curves and slightly varied proportions. Spacing appears comfortably open for a handwritten style, aiding clarity in mixed-case settings.