Sans Normal Ubji 1 is a regular weight, normal width, very high contrast, italic, normal x-height font.
Keywords: headlines, editorial, fashion, posters, branding, elegant, dramatic, refined, display, luxury, expressiveness, contrast, style, calligraphic, chiselled, hairline, sculptural, crisp.
This typeface is a sharply slanted italic with extremely high contrast between thick stems and hairline joins. Letterforms feel sculpted and calligraphic, with pointed terminals, tapered entry/exit strokes, and occasional razor-thin diagonals that slice through forms (notably in K, W, X). The rhythm is lively and uneven by design, mixing broad, dark strokes with delicate hairlines that create bright internal counters and crisp white space. Numerals and capitals share the same dramatic modulation, with compact, sheared curves and a distinctly drawn italic structure throughout.
Best suited to display use such as magazine headlines, fashion and beauty branding, posters, and high-impact pull quotes where the high contrast and italic energy can be appreciated. It can also work for short subheads or deck copy at moderate sizes, especially in spacious layouts where the hairlines have room to breathe.
The overall tone is polished and luxurious, with a strong sense of drama and sophistication. Its sharp hairlines and brisk italic movement suggest high-end editorial styling—confident, expressive, and a bit theatrical—more about presence than neutrality.
The design appears intended to deliver a glamorous, contemporary italic voice with couture-like contrast and crisp, refined detailing. Its emphasis on hairline precision, dramatic modulation, and stylish accents suggests a focus on expressive display typography rather than utilitarian text setting.
In text, the dense black strokes create a bold texture while the hairlines add sparkle; this produces a striking page color at larger sizes. Some glyphs feature conspicuously thin, extended strokes that act like visual accents and can become defining stylistic signatures in headlines.