Sans Superellipse Mymo 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Neue Northwest' by Kaligra.co (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, sports branding, industrial, retro, techno, sporty, playful, impact, branding, signage, retro tech, ruggedness, rounded corners, boxy, stencil-like, compact, geometric.
A heavy, geometric sans with a rounded-rectangle construction: corners are broadly radiused, curves read as superelliptical, and many counters are squared-off. Strokes are consistently thick with minimal modulation, producing a dense, blocky silhouette and strong color on the page. Joins and terminals favor straight cuts and softened corners, and several forms show small cut-ins and notches that create a slightly stencil-like, engineered rhythm. The overall fit feels compact and sturdy, with simplified shapes and clear, high-impact letterforms.
This font is well suited to display roles where strong impact matters: headlines, posters, packaging, and bold brand marks. It can also work for short UI labels or signage-style applications when a compact, rugged geometric voice is desired, though its density favors larger sizes over extended body text.
The tone is bold and utilitarian with a retro-tech flavor—confident, industrial, and a bit playful. Its rounded boxiness suggests machinery, arcade-era display typography, and sports branding, giving headlines a punchy, energetic presence.
The design appears intended to deliver maximum visual weight with a friendly, rounded geometry, combining industrial sturdiness with a retro display sensibility. The systematic rounded-rectangle forms and notch-like detailing suggest a deliberate effort to feel engineered and distinctive while remaining broadly legible at headline sizes.
Distinctive details like squared counters, rounded interior corners, and occasional inset notches help keep large text from feeling overly monolithic while maintaining a consistent geometric system. The numerals and capitals appear especially optimized for signage-like clarity and strong silhouette recognition.