Sans Normal Okloj 23 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Boutros Angham' by Boutros, 'Latina' by Latinotype, 'PMN Caecilia Sans' by Monotype, 'Tabac Sans' by Suitcase Type Foundry, and 'Foundry Sans' by The Foundry (names referenced only for comparison).
Keywords: headlines, branding, signage, posters, ui labels, contemporary, confident, friendly, clean, utilitarian, impact, clarity, modernity, versatility, systematic design, geometric, rounded, sturdy, compact, high legibility.
A heavy, geometric sans with broad proportions and largely uniform stroke weight. Curves are built from clean circular and elliptical forms, while terminals are mostly straight-cut and crisp, producing a sturdy, no-nonsense silhouette. Counters are relatively open for the weight, and the overall spacing feels even and controlled, supporting clear word shapes in running text. The numerals and capitals share the same solid, constructed rhythm, with minimal modulation and consistent curve-to-stem transitions.
It performs best where strong presence and quick recognition are needed, such as headlines, identity systems, packaging, and wayfinding. In interfaces, it can work well for short labels, buttons, and navigation where compact, high-contrast-free forms support clarity at smaller sizes.
The font reads as modern and self-assured, with a straightforward industrial clarity tempered by rounded geometry that keeps it approachable. Its strong color on the page gives it an assertive, dependable tone suited to clear messaging and bold statements without feeling decorative.
The likely intention is a robust, contemporary sans optimized for impactful display use while retaining enough openness and regularity to stay functional in short paragraphs. Its geometric construction suggests a focus on consistency, scalability, and a clean visual system for modern communication.
The design emphasizes simple, repeatable shapes and consistent internal proportions, creating a cohesive set across uppercase, lowercase, and figures. The heavy weight and broad stance produce a dense typographic texture that remains readable thanks to open counters and restrained detailing.