Sans Contrasted Kisu 3 is a bold, wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, editorial display, playful, retro, friendly, poster-ready, punchy, display impact, friendly branding, retro modernity, high legibility, rounded, soft corners, large counters, geometric, lively rhythm.
A heavy, display-oriented sans with a broad stance and pronounced stroke modulation that gives straight stems and curves a lively, slightly sculpted feel. The forms favor generous counters and rounded bowls, with terminals that read as softly cut rather than sharply engineered. Uppercase shapes feel stable and geometric, while the lowercase introduces more personality through single-storey forms and simplified joins, creating an informal rhythm. Overall spacing appears open and the silhouette stays clean and sans-like, with contrast used to add snap rather than calligraphic delicacy.
Works best for headlines, short paragraphs, and large-size settings where its contrast and wide proportions can be appreciated. It suits branding systems that want a friendly, contemporary voice, as well as posters, packaging, and editorial display where a bold, rhythmic texture is an asset.
The tone is upbeat and approachable, mixing a mid-century/retro friendliness with modern graphic punch. Its chunky presence and animated contrast make it feel confident and energetic, suited to attention-getting typography without turning ornamental.
Likely intended as a charismatic display sans that combines clean, geometric construction with deliberate stroke modulation to keep text feeling warm and animated. The tall lowercase and open counters suggest an emphasis on readability at larger sizes while maintaining a distinctive, graphic personality.
The design balances round and straight geometry: circular letters stay spacious, while diagonals and verticals carry the strongest weight, producing a crisp, high-impact texture in lines of text. Numerals are similarly robust and legible at display sizes, matching the overall rounded, bold character.