Sans Superellipse Kiwy 7 is a bold, very wide, medium contrast, italic, normal x-height font.
Keywords: headlines, logotypes, sports branding, gaming ui, posters, futuristic, sporty, techy, dynamic, sleek, speed, modernity, precision, impact, branding, rounded corners, squared curves, oblique, extended, streamlined.
A slanted, extended sans with rounded-rectangle construction and softened corners throughout. Strokes stay broadly uniform with subtle modulation, producing dense, smooth silhouettes and a clean, mechanical rhythm. Curves tend to resolve into squared bowls and superelliptic counters (notably in C/O/Q and the numerals), while joins and terminals are clipped and controlled, giving many letters a forward-leaning, aerodynamic finish. Spacing appears fairly generous for the width, supporting clear word shapes even with the broad proportions.
This design performs best at display sizes where its wide, rounded-rect geometry and oblique energy can read as a stylistic feature—headlines, campaign graphics, team or automotive identities, esports/gaming visuals, and tech-forward interfaces. It can also work for short bursts of text (labels, navigation, packaging callouts) when a fast, modern tone is desired and ample spacing is available.
The overall tone is fast, contemporary, and engineered—closer to motorsport or sci‑fi UI than to editorial neutrality. Its oblique stance and squared-round geometry convey motion and precision, with a confident, high-impact voice suited to modern branding and performance-oriented messaging.
The font appears intended to merge clean sans readability with a distinctive superelliptic skeleton and an assertive forward slant. Its consistent rounded-corner system and extended proportions suggest a goal of delivering a cohesive, high-speed aesthetic that remains legible and uniform across letters and numerals.
Distinctive details include a boxy, rounded ‘O/0’ family, a ‘Q’ with a compact angled tail, and numerals that echo the same superelliptic logic for a cohesive alphanumeric set. The lowercase maintains a sturdy, wide stance with simplified forms and minimal ornament, emphasizing clarity and a streamlined industrial feel.