Sans Normal Yirej 10 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Breno Narrow' by Monotype, 'PF Square Sans Condensed Pro' by Parachute, 'Amsi Pro' and 'Amsi Pro AKS' by Stawix, 'NeoGram' by The Northern Block, and 'Kommon Grotesk' by TypeK (names referenced only for comparison).
Keywords: posters, headlines, packaging, logotypes, stickers, rugged, playful, handmade, punchy, retro, display impact, analog texture, print vibe, casual branding, diy aesthetic, rough edge, rounded, blocky, inked, uneven.
A heavy, rounded sans with compact, block-like forms and softly squared corners. Strokes are thick and fairly uniform, but the outlines are intentionally irregular, creating a rough, inked perimeter that reads like a stamped or screen-printed impression. Counters are small and sturdy, with simplified interior shapes that hold up at large sizes. Spacing feels robust and slightly loose, and the overall rhythm is lively due to subtle inconsistencies in curve smoothness and edge texture.
Best suited for short, high-impact settings such as posters, headlines, packaging fronts, and logo wordmarks where the rough texture can be appreciated. It also works well for stickers, merch, and social graphics that benefit from a bold, screen-printed feel; for longer passages, it’s more effective in larger sizes where counters and edge texture remain clear.
The font projects a bold, handmade energy—friendly and a bit gritty at the same time. Its textured edges and chunky shapes evoke vintage printing, DIY posters, and casual, rebellious branding rather than polished corporate typography.
The design appears intended to deliver maximum visual weight with a deliberately imperfect, analog texture, mimicking hand-cut shapes or ink transfer. It prioritizes character and presence over precision, aiming for a memorable, tactile look in display typography.
Uppercase forms are broad and stable with squat proportions, while lowercase keeps a similarly chunky construction with simple, upright stems. Numerals match the same stout, rounded language, with the zero appearing as a solid oval and other figures showing the same roughened contour treatment for consistent color in text.