Serif Normal Ulmoj 3 is a very light, normal width, high contrast, upright, normal x-height font.
Keywords: editorial, fashion, luxury branding, headlines, invitations, elegant, refined, literary, refinement, editorial tone, luxury appeal, classic modernity, hairline, didone-like, crisp, delicate, bracketless serifs.
A delicate serif with extremely thin hairlines and pronounced contrast between stems and connecting strokes. Serifs are sharp and minimally bracketed, giving terminals a crisp, engraved feel. Curves are smooth and controlled with a generally vertical stress, while proportions stay balanced with a moderately sized x-height and long, airy ascenders/descenders. Spacing and rhythm feel measured and formal, with narrow joins and fine detailing that becomes most apparent in letters like a, e, g, and the numerals.
Best suited to display and larger text sizes where the hairlines and fine serifs can remain clear: magazine headlines, fashion and beauty branding, book covers, and elegant invitations. It can also work for short editorial passages in high-quality print or high-resolution digital settings where contrast and thin strokes are well preserved.
The overall tone is poised and upscale, reading as editorial and polished rather than casual. Its fine strokes and clean, high-contrast structure suggest a premium, cultivated voice—more gallery catalog than everyday document. The font conveys restraint, clarity, and sophistication.
The design appears intended to deliver a contemporary take on classic high-contrast serif typography: prioritizing elegance, sharpness, and visual refinement. Its controlled proportions and crisp terminals aim for a premium, editorial look that elevates titles and brand-led typography.
Round letters (O, Q) show a thin inner hairline and a taut outer contour, emphasizing the contrast. The Q has a graceful tail that stays understated rather than flamboyant. Numerals are similarly refined, with slender forms and delicate joins that favor a composed, classic presentation.